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Deborah Collins

Marketing Ethics in 2025: Staying Human in the Age of AI and Deepfakes

by Deborah Collins | Jul 11, 2025 | Digital Marketing, Digital Marketing, News & Blog, Uncategorized

AI-generated influencers, deepfake ads, and synthetic content are everywhere in 2025. While these tools offer speed and creativity, they also raise a crucial question:Can your audience still trust what they see? The Rise of Synthetic Content in Marketing AI now powers...

🤳 Real People, Real Impact: How UGC is Redefining Authentic Branding in 2025

by Deborah Collins | Jul 8, 2025 | Digital Marketing, Digital Marketing, News & Blog

In a world drowning in ads and polished content, authenticity is the new currency and User-Generated Content (UGC) is how brands earn it. i.e., from a customer’s unfiltered product review, a TikTok unboxing, or a story tag from a loyal fan, UGC turns everyday users...

SEO in 2025: What Still Matters, What Doesn’t, and What’s Coming.

by Deborah Collins | Jul 4, 2025 | News & Blog

Search engine optimization (SEO) has never stood still and in 2025, it’s evolving faster than ever. With the rise of AI-generated content, voice and visual search, and increasingly intelligent search algorithms, marketers and businesses need to rethink their...

From Attention to Immersion: “The Next Frontier in Digital Engagement”

by Deborah Collins | Jul 1, 2025 | Digital Marketing, News & Blog

Capturing Attention Isn’t Enough Anymore. For years, digital marketers have been obsessed with one thing: attention. We measured it in clicks, impressions, views, bounce rates—anything that could tell us if people were noticing our content. But here’s the truth:...

10 AI Tools Every Digital Marketer Should Be Using In 2025

by Deborah Collins | Jun 27, 2025 | News & Blog

Cut through the noise and find the platforms that are driving ROI in 2025. AI isn’t the future of digital marketing—it’s the present. In 2025, the top-performing teams aren’t asking whether to use AI. They’re asking which platforms are truly worth it. At Terra Marget...

← 🤳 Real People, Real Impact: How UGC is Redefining Authentic Branding in 2025
Marketing Ethics in 2025: Staying Human in the Age of AI and Deepfakes

Marketing Ethics in 2025: Staying Human in the Age of AI and Deepfakes

by Deborah Collins | Jul 11, 2025

AI-generated influencers, deepfake ads, and synthetic content are everywhere in 2025. While these tools offer speed and creativity, they also raise a crucial question:Can your audience still trust what they see? The Rise of Synthetic Content in Marketing AI now powers...

🤳 Real People, Real Impact: How UGC is Redefining Authentic Branding in 2025

🤳 Real People, Real Impact: How UGC is Redefining Authentic Branding in 2025

by Deborah Collins | Jul 8, 2025

In a world drowning in ads and polished content, authenticity is the new currency and User-Generated Content (UGC) is how brands earn it. i.e., from a customer’s unfiltered product review, a TikTok unboxing, or a story tag from a loyal fan, UGC turns everyday users...

SEO in 2025: What Still Matters, What Doesn’t, and What’s Coming.

SEO in 2025: What Still Matters, What Doesn’t, and What’s Coming.

by Deborah Collins | Jul 4, 2025

Search engine optimization (SEO) has never stood still and in 2025, it’s evolving faster than ever. With the rise of AI-generated content, voice and visual search, and increasingly intelligent search algorithms, marketers and businesses need to rethink their...

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